Creative Problem Solving

 
The Creative Problem Solving Institute has run conferences for over 30 years and each year is better than the last. This year, 2011, the annual conference was in Atlanta, the city where I currently live.

The topic of this presentation was experience design as a creative problem solving tool. I explained how visualization techniques, prototyping, and customer focus all play a part in getting customer experiences right. Then, I gave examples of how everyone can use the same techniques I do in their day-to-day work.

The presentation is about 30 minutes. I hope you enjoy watching it!

The Creative Problem Solving Institute is part of the Creative Education Foundation.